It’s the middle of summer— the “dog days,” as they’re sometimes referred to. And maybe like us, you have no idea why they’re called that! But either way, we’re here to talk about how you can keep your businesses thriving in the summer months. We’ve been in this game for seventeen years now, and we’ve got some killer tips to share—here are our top three ways to make sure your business beats the heat!
We’re in network marketing, so connecting with people is what it’s all about, right? Summer is the perfect time to amp up your social game—and whether it’s hosting barbecues or attending get-togethers, embrace those opportunities to get together. People are more relaxed and open during this time, so take advantage of it!
Here’s a pro tip: when you’re building relationships, go beyond just having conversations. Focus on connecting on a deeper level. Get to know each person’s dreams, fears, and what motivates them. Show them that you genuinely care. It’s the key to successful prospecting.
To do this, focus on these four topics to build rapport: family, occupation, hobbies, and motivation. These topics will help you establish a true connection and build trust. Once you have that trust, it becomes so much easier to talk about your product or business!
Find Your Rhythm
Whether you’re a business owner or a busy parent, it’s important to establish a routine that works for you. Have designated working hours, set goals for yourself, don’t forget to prioritize self-care and family time. Finding the right balance will ensure your business and personal life thrive.
Time blocking is crucial to this step, especially during the summer when your children may be keeping you busy. Find ways to keep them occupied, whether it’s through day camps, babysitters, or play dates. Investing in your business is worth it, and by dedicating focused time to work, you can maintain a consistent flow of leads, conversations, and enrollments.
Remember: intentionality is vital when it comes to the rhythm of your business. Avoid experiencing lulls by following a specific routine every day. Determine when you work and what tasks you need to accomplish to move your business forward. Whether it’s engaging on social media, reaching out to potential customers, or enrolling new team members, establish a process that ensures consistent progress.
Don’t leave your success to chance! Many people fail by simply winging it, and can’t figure out why they get inconsistent results. Set your processes and stick to them. You’ve heard it before, because it’s true: consistency is key! Treat your business like a company, and you’ll see it thrive.
Capitalize On Seasonal Products Or Services
To keep things interesting and relevant to your community, take advantage of the products or services offered by your company that are in high demand during certain times of the year. For example, if your company specializes in weight loss or skincare, emphasize these offerings during the summer months. Showcase them on social media through stories, reels, and live videos. Highlight the benefits and create excitement around these seasonal offerings!
By implementing these strategies, your business will sizzle rather than fizzle this summer. Build connections, establish a rhythm, and capitalize on seasonal products to generate excitement and attract new partners and customers. Don’t miss out on the opportunity to make this summer your best ever!
Stay cool and we’ll see you out there!