Finding clarity throughout your journey is critical. This post isn’t so much what the living the life you love looks like … Instead, it includes gentle reminders on how to get there. Strategy for the mind versus strategy in your business. See, we know that mindset plays a massive role in entrepreneurship and, sometimes it […]

Using Facebook groups for business has a considerable advantage over Facebook pages. Especially for small business owners and entrepreneurs. The primary goal of every business is to have a targeted audience to ease a conversation into, right? Well, Facebook groups help attract a high level of engagement and promote the business in a way desired […]

Let’s be really honest here … marketing, and more specifically social media marketing isn’t going anywhere. One might even say that if you’re not on social media with your business — it’s a disservice. As many of our regular readers know, we only stepped into the social media world with intention, over the past few […]

Every year, the Holiday shopping explosion that kicks off on Black Friday and peaks on Cyber Monday gets bigger and bigger. And nowhere is that growth more apparent than in online businesses. The message to online businesses is clear: Get on board by preparing for Black Friday and Cyber Monday sales, or miss out. And […]

So someone signs up to your email list or they have reached out to you on social media … how do you move them into the sales process? Remember, like any sales industry, in our opinion, relationships are everything. In other words don’t go for the hard sale immediately. It’s probable you will turn them […]

As entrepreneurs we spend a lot of time traveling. Whether it be locally to meet with clients, or internationally to conferences — travel happens. And sure, this can be an absolute benefit to our line of work however, it can also eat away at the hours in your day. In this post, we want to […]

Let’s talk about you and your personal brand on LinkedIn. Although there are a TON of little tweaks you can make to have you profile stand out (to the right people), these 5 tips on growing a quality LinkedIn audience will at the VERY least get you to an ‘all-star’ rating (which is where you […]

For us learning how to create a content calendar means organizing the content we’re producing on a daily, weekly, and even monthly basis. This means creating it and being consistent with it. So today we’re going to offer some advice on how we do it — and how it works. A content calendar is simply […]

Whether you like it or not, small talk is a great skill to learn (and master). To some, it can feel like it lacks that feeling of being genuine but you can control that. See, effective social media prospecting is key to small business success. And, since you are using the power of the online […]

Regardless of how many ‘new wave‘ internet marketing strategies come down the pipeline, that doesn’t mean you should throw away all the effective ways to reach prospects and/or customers online. You know, the ones that have been around for years? They can be as good, if not better, at generating leads and growing sales. Today’s […]